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Harley-Davidson Inc

Closed

SectorConsumer cyclical

28.3 2.31

Overview

Share price change

24h

Current

Min

28.21

Max

28.56

Key metrics

By Trading Economics

Income

-50M

-25M

Sales

-69M

1.1B

P/E

Sector Avg

15.593

37.999

EPS

0.75

Dividend yield

2.62

Profit margin

-2.245

Employees

5,500

EBITDA

-88M

1.5M

Recommendations

By TipRanks

Recommendations

Neutral

12 Months Forecast

-2.23% downside

Dividends

By Acuity

Dividend yield

Sector Avg

2.62%

3.03%

Next Earnings

3 lis 2026

Next Dividend date

29 wrz 2026

Next Ex Dividend date

15 wrz 2026

Market Stats

By TradingEconomics

Market Cap

-56M

2.9B

Previous open

25.99

Previous close

28.3

News Sentiment

By Acuity

50%

50%

119 / 330 Ranking in Consumer cyclical

Harley-Davidson Inc Chart

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Related News

4 wrz 2026, 20:02 UTC

News

Harley-Davidson declared a quarterly dividend of $0.1875 per share, benefiting stockholders on record as shares rise since Thursday's close.

3 wrz 2026, 20:08 UTC

Harley-Davidson Inc shares are lower today, reflecting broader market trends amid rising initial jobless claims that may impact Federal Reserve policy.

2 wrz 2026, 19:46 UTC

News

UBS raised its price target on Harley-Davidson to $28.00 from $26.00, maintaining a Neutral rating. Shares are trading higher amid this analyst sentiment.

1 wrz 2026, 20:01 UTC

Harley-Davidson Inc shares are lower today, continuing a decline since Monday. Broader market conditions reflect rising oil prices and inflation concerns.

31 sie 2026, 23:46 UTC

Harley-Davidson shares are lower in after-market trading, continuing a decline since Monday's close amid rising Brent crude prices and geopolitical tensions.

28 sie 2026, 19:16 UTC

Harley-Davidson Inc shares are higher, reflecting positive market conditions amid ongoing economic discussions on inflation and corporate growth expectations.

27 sie 2026, 23:01 UTC

Harley-Davidson shares are higher in after-market trading, reflecting positive performance since Thursday's close amid broader market strength from declining jobless claims.

26 sie 2026, 19:26 UTC

Harley-Davidson Inc shares are higher, supported by broader market trends and recent PCE inflation data indicating ongoing price pressures influencing Federal Reserve policy.

25 sie 2026, 23:36 UTC

Harley-Davidson Inc shares are higher in after-market trading, maintaining a positive trajectory since Tuesday's close. The stock is above its 20-day moving average.

24 sie 2026, 23:46 UTC

Harley-Davidson shares are lower in after-market trading, with no specific news identified. The stock dipped to a low before slightly recovering.

22 sie 2026, 00:02 UTC

Harley-Davidson shares declined in after-market trading, diverging from broader market gains despite earlier rebounding from a session low. No specific news was identified.

21 sie 2026, 23:22 UTC

Harley-Davidson Inc shares are lower in after-market hours, with no specific news identified. Overall trading has been weak despite remaining above the 20-day moving average.

19 sie 2026, 19:36 UTC

Harley-Davidson Inc shares are higher during Wednesday's session, reflecting broader market positivity. The stock remains above its 20-day moving average.

18 sie 2026, 20:04 UTC

Harley-Davidson shares are higher today, supported by gains in the Motorcycle Manufacturers sub-sector. The stock has seen modest growth since Monday's close.

17 sie 2026, 20:06 UTC

Correlated Moves

Harley-Davidson shares are lower today amid a decline in the Motorcycle Manufacturers sub-sector and a decrease in the Russell 2000 Index.

14 sie 2026, 22:01 UTC

Harley-Davidson Inc shares are lower in after-market hours amid a broader market decline following a surprising drop in U.S. retail sales for July.

13 sie 2026, 20:02 UTC

Macro Event

Harley-Davidson shares are higher, supported by positive movements in the Motorcycle Manufacturers sub-sector and favorable U.S. Treasury Bill Auction yields.

12 sie 2026, 21:01 UTC

Harley-Davidson shares are lower in after-market trading amid broader market weakness. The stock remains below its 20-day moving average with no specific news identified.

11 sie 2026, 23:01 UTC

Harley-Davidson shares are higher in after-market trading, continuing a trend of gains over the past three sessions and exceeding the 20-day moving average.

10 sie 2026, 20:06 UTC

Correlated Moves
News

Harley-Davidson shares are higher, despite Zacks lowering its Q4 2026 EPS estimate to -$0.90 while maintaining a "Hold" rating.

6 sie 2026, 20:06 UTC

Correlated Moves

Harley-Davidson shares are lower, influenced by declines in the Motorcycle Manufacturers sub-sector and broader market weakness. The Russell 2000 Index is also down.

5 sie 2026, 20:06 UTC

Correlated Moves

Harley-Davidson Inc shares are trading lower, following a recent trend of higher daily closes and aligning with declines in correlated assets.

4 sie 2026, 20:04 UTC

News
Correlated Moves
Social Media

Harley-Davidson shares rise as Director Daniel Nova reports a $982,700 insider purchase. The stock reflects broader market strength amid positive revenue growth.

3 sie 2026, 23:02 UTC

Harley-Davidson shares are higher in after-market hours, driven by a significant upward trend in the Motorcycle Manufacturers sub-sector.

31 lip 2026, 19:46 UTC

Correlated Moves

Harley-Davidson shares decline amid broader market pressures and inflation concerns. The stock remains below its 20-day moving average after three consecutive lower sessions.

30 lip 2026, 20:09 UTC

Correlated Moves

Harley-Davidson Inc shares are lower, impacted by declines in the Motorcycle Manufacturers sub-sector and correlated assets like Winnebago Industries Inc.

29 lip 2026, 23:03 UTC

Harley-Davidson shares declined after-market, influenced by rising geopolitical tensions and mixed global market performance. The stock remains below its 20-day moving average.

28 lip 2026, 21:01 UTC

Harley-Davidson Inc shares are lower in after-market hours, continuing a trend of weak performance amid significant declines in Asian indices.

27 lip 2026, 19:42 UTC

News

Harley-Davidson shares are lower amid concerns over low demand and weak motorcycle sales, with a GAAP operating margin of only 5%.

24 lip 2026, 19:42 UTC

Correlated Moves

Harley-Davidson shares are lower today, impacted by a decline in the Motorcycle Manufacturers sub-sector and a drop in the Russell 2000 Index.

Peer Comparison

Price change

Harley-Davidson Inc Forecast

Price Target

By TipRanks

-2.23% downside

12 Months Forecast

Average 27.67 USD  -2.23%

High 33 USD

Low 17 USD

Based on 10 Wall Street analysts offering 12 month price targets forHarley-Davidson Inc - Dist in the last 3 months.

Rating Consensus

By TipRanks

Neutral

10 ratings

4

Buy

4

Hold

2

Sell

Sentiment

By Acuity

119 / 330 Ranking in Consumer cyclical

News Sentiment

Neutral

Volatility

Below average

News Volume (RCV)

Below average

Financials

Selling and administration expenses

Operating expenses

Pre-tax profit

Sales

Cost of sales

Gross profit on sales

Interest expense on debt

EBITDA

Operating profit

$

About Harley-Davidson Inc

Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels. The LiveWire segment sells electric motorcycles, balance bikes for kids, parts and accessories, apparel, and related parts and services. The Harley-Davidson Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and parts and accessories; and retail financing services, such as installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale insurance and voluntary protection products. This segment also licenses third-party financial institutions that issue credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.
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